Web sites
Global Campaign for Education, USA

Strategy // Design // Execution

The GCE-USA site was transitioned from a static brochure-ware site to focus on engagement and participation. By highlighting the annual main event and additional ways to make a difference visitors are presented with tangible ways they can get involved right on the home page. Balancing deep background information with innovative pathways to participate for an audience that ranges from very young school children to education professionals allows the site to maintain momentum all year long. The project based donations area is unique in that the organization collects no funds of their own but set up a system of promotion for the projects of their partners.

The site was designed in partnership with Justin Van Fleet and features a customized Drupal installation by Dagwood Reeves.